New Paradigm for Green and Sustainability
August 2010
Why Sustainability takes Center Stage
Stake holders are now very involved
Delay or inability to start green field projects ( Perception of polluting industry)
Very active Civil Society
Global pressure on adopting cleaner, greener product ( non trade barriers)
Recent examples of investor activism in the west against companies with suspect track record
Non renewable resources getting scares
There is likely to be a price to pollute in India in near future
Cant rely on regulations alone – need to move beyond in a globalized world
The nature of steel industry makes it a very visible entity
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