Measuring the Impact of Earned Online Media on Business Outcomes: A Methodological Approach
Measuring the Impact of Earned Online Media on Business Outcomes: A Methodological Approach 1.Brief overview of how web analytics work and how they can benefit PR professionals 2.Practical steps for how communications teams can use “out-of-the-box” web analytics 3.How more advanced statistics can be used to integrate web analytics and other forms of media measurement to help communications team ..
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2010. 10. 26. 08:55